For those who are still not sure about the popularity of Twitter and Social Networking. As of Yesterday over 300 million tweets were sent during the World Cup Group Stage, double the 150 million sent during the 2012 Summer Olympics.
Facebook reports there are 220 million World cup posts with over 1 billion likes.
Undoubtedly, interest in the World Cup is there. Time to ask yourself if you are positioning yourself amongst this interest?
Whether its sponsoring a local youth league Soccer Team or selling World Cup memorabilia (in your store or online) there is a way to get in the game!
Undoubtedly, there are another few hundred million tweets to come!