Social Media Marketing (SMM) gets a lot of attention from the press and many small businesses have seen a lot of success using it. If you are looking at this channel as a way to market your pawnshop be aware you can make some mistakes that will hurt your business more than not using SMM at all.
Lifehack.com has put together a list of 15 things you should not do when launching a social media marketing campaign. Some key points include:
- Don’t expect big results right away
- Don’t make it all about you
- Don’t avoid negative feedback
- Don’t leave it unattended
Read the complete list here: